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Web Finish Line
ADVANCED IMAGE DIRECT
1415 S Acacia Ave
Fullerton, CA 92831
Toll Free: (800) 540-3848
Telephone: (714) 502-3900
FAX: (714) 502-3901
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Inline Finishing WITH Personalization = Messages that get attention
Advanced Image Directs' web based, in-line finishing system is unique to the West Coast. Complex personalization is achieved with its Kodak Versamark (formerly known as Scitex) 16-head inkjet imaging platform which supports high speed personalization on the front end and delivering completely finished direct mail packages on the other end, with folding, gluing, trimming and die-cutting in between, enabling marketers to produce highly personalized packages and get their product or offer to market quicker. AID worked with custom equipment manufacturers and a host of other vendors to design an inline system that meets the demand of our clients looking for unique and comprehensive self-contained direct mail packages that are highly personalized and produced completely inline effectively and economically, while reducing cycle times.

(Photo of Web Finishing Line shown above)
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More Versioning Options Than Mid-West/East-Coast Mailers
Because our system is run off-line from a press we can splice an entirely different version into the production run without having to re-plate. The systems design is tailored to meet the West Coast marketing needs that dont necessarily fit into one big run. Faster make ready allows more flexibility in versioning.
Increase Response Rates
Because of their simplicity, ease of use, and innovative interactive features, web-finished products have dramatically improved clients' response rates while lowering production costs. Web finishing eliminates costly scheduling delays and product transfers between equipment and departments or even vendors.
Versatility and Flexibility
Web-finished personalized mailers offer a huge range of design configurations from which to choose. From self-mailers and mini-catalogs, web-finished products incorporate response cards, bangtail envelopes, order forms with your marketing message and cross-selling messages-all in one piece, allowing direct marketers to take advantage of USPS automated discounts!
A few examples of inline finished products that can be completely personalized
Spine Glued Brochures
Integrated cards
CD Holders
Kiss Cut Windows and stickers
Bangtail selfmailers
Snap Packs
Post-It Notes
Gatefold mailers
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